For the launch of MDNA Skin by Madonna’s Beauty Roller, I directed a social and retail campaign inspired by Madonna’s passion
for Terpsichorean art – the twist and roll of body movement in dance. The campaign captures the elegance and fluidity of Madonna’s iconic performances,
translating that into the sleek design and function of the Beauty Roller.

Through dynamic visuals and evocative storytelling, we celebrated the connection between beauty and movement, making the product a must-have for anyone
seeking to embody Madonna’s grace and vitality in their skincare routine.

ROLE
Art Director + Designer

TEAM
Madonna, Creative Director
Full Picture, Video